Lesson 18: Enhancing Your Course with Titles, Descriptions, Thumbnails, and Links

How to Add Titles, Descriptions, Thumbnails, and Links to Your Online Course

August 12, 20243 min read

Enhancing Your Course with Titles, Descriptions, Thumbnails, and Links

Now that your videos are uploaded, it’s time to enhance them with relevant titles, descriptions, thumbnails, and links. These elements not only make your content more engaging but also help in searchability and providing additional value to your learners.

Why These Elements Matter

  1. Titles: Catchy and informative titles attract viewers and give them a clear idea of what the video is about.

  2. Descriptions: Detailed descriptions provide context, include important links, and enhance SEO.

  3. Thumbnails: Eye-catching thumbnails increase click-through rates and provide a visual summary of the content.

  4. Links: Relevant links to additional resources, affiliate products, and social media can enhance the learning experience and drive engagement.

Adding Titles, Descriptions, Thumbnails, and Links on YouTube

Step-by-Step Guide:

  1. Edit Video Details

    • Go to YouTube and sign in. Navigate to your YouTube Studio and select the video you want to edit.

  2. Title

    • Create a compelling title. For example, change a generic title like “Intro” to something more descriptive, such as “How to Build Your First Online Course in Under 24 Hours”.

  3. Description

    • Write a detailed description. Include a brief overview of the video content, key points covered, and any important links. You can also add your social media links, website, and affiliate products.

  4. Thumbnails

    • Upload your custom thumbnail created in Canva. Ensure it is clear and visually appealing.

  5. Tags and Keywords

    • Add relevant tags to improve searchability. Use tools like VidIQ or ask ChatGPT for suggestions on highly searched but low competition keywords.

  6. Video Elements

    • Add subtitles and end screens to increase engagement. End screens can include a call to action, like subscribing to your channel or watching a related video.

  7. Playlists

    • Add your video to a relevant playlist. For example, a playlist named “How to Build Your First Online Course”.

  8. Publishing

    • After filling in all details, publish your video. You can always go back and edit the details if needed.

Adding Titles, Descriptions, Thumbnails, and Links on iFocusHQ

Step-by-Step Guide:

  1. Log in to iFocusHQ

    • Sign in to your iFocusHQ account and navigate to the “Memberships” section.

  2. Add Course Details

    • Go to “Courses” and select your course. Click on “Edit” to start adding details.

  3. Title

    • Ensure your course and lesson titles are descriptive and informative.

  4. Description

    • Add a detailed description for each lesson. Include what learners will gain from the lesson and any relevant links.

  5. Thumbnails

    • Upload the custom thumbnails for each lesson to maintain consistency and visual appeal.

  6. Links and Additional Resources

    • Include links to supporting documents, additional resources, and your social media profiles.

  7. Community Integration

    • Leverage the community feature on iFocusHQ to engage with learners. Create a free or paid community where learners can discuss the course, ask questions, and share insights.

  8. Publish

    • Once all details are filled in, publish your course. Ensure everything looks good by previewing the course as a learner would.

Tips for Effective Titles, Descriptions, Thumbnails, and Links

  • Keep Titles Clear and Concise: Ensure titles are not too long but descriptive enough to give a clear idea of the content.

  • Use Bullet Points in Descriptions: Make descriptions easy to read by using bullet points and short paragraphs.

  • High-Quality Thumbnails: Ensure thumbnails are high-resolution and consistent in style.

  • Include Calls to Action: In both descriptions and end screens, encourage viewers to take further action, such as subscribing, visiting your website, or joining your community.

Conclusion

Adding detailed titles, descriptions, thumbnails, and links to your online course videos is essential for enhancing the viewer experience and increasing engagement. These elements help attract the right audience, provide additional value, and make your content more discoverable.

By following these steps on YouTube and iFocusHQ, you’ll ensure your course is polished, professional, and ready to provide maximum value to your learners. Keep refining and updating these elements as needed to maintain a high standard for your course.

P.S. If you want to learn how to build your own course, check out our free step-by-step tutorial titled "How To Build Your FIRST Online Course (in just 24 hours)"

P.P.S. If you are ready to jump right in, then start your 7-Day Free Trial and start building today.

Helping content creators build, market, and sell their online courses.

Tim Donohoe

Helping content creators build, market, and sell their online courses.

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